In a nutshell…
I am a Microsoft MVP for Customer Engagement (aka Dynamics 365) and Power Automate. Enthusiastic about all things ABC (Anything But Code) to create apps and automations for great user experiences and maximum productivity.
I specialise in Customer Insights – Journeys (marketing automation), and have great experience in all things Dataverse, Model-driven apps, Custom Pages and Power Automate. I design, build and deliver high-quality Power Platform solutions, drawing on my 9 years experience in end to end Power Platform solution implementation. Customer success is my measure of success.
I’m an active and energetic member of the Microsoft Power Platform community. The helpfulness, engagement and support I get from the Microsoft family is what inspires me to give back. You can find me on my Microsoft MVP Profile and LinkedIn to see what I’ve been up to.
Recent speaking events:
‘Beyond boring old newsletters in Customer Insights - Journeys’ - Dynamics 365 Customer Insights Bootcamp January 2025
‘Custom Pages IRL‘ - Sydney BizApps Connect
‘Document Management & Customer Pages for Model-driven Apps’ - The Lowdown April 2024
‘Power Automate Gymnastics: The Dataverse Edition’ session & ‘Power Automate Beyond the Basics’ workshop - Nordic Summit September 2023
Get in touch if you have a speaking engagement you think I might be able to help with!
In a bigger nutshell…
Work Experience
It’s not all just community fun and games, sometimes you’ve got to pay the bills and go change some lives with the Power Platform
Director & Dynamics 365 Marketing Specialist Jan '21 - Present
Amey Holden Pty Ltd, Sydney
Leading Dynamics 365 Customer Insights - Journeys (Marketing) engagements with customers from deployment, enablement, training, optimisation and beyond. Turning it on is the 'easy' bit - it's what you do with it once its there that matters.
Senior Power Platform Architect Mar '21 – Mar ‘22
365 Mechanix Pty Ltd
Providing technological and enjoyable Power Platform and Dynamics 365 solutions for people, businesses and their customers. Specialising in delivering successful marketing and customer journey orchestration for both new and current Dynamics 365 customers with Dynamics 365 Marketing
CX Specialist - Dynamics & Power Platform Oct ‘18 – Present
Bluleader a DXC Technology Company, Sydney
Project-based consultant leveraging Dynamics 365 & Power Platform solutions with customers to deliver the best possible user experiences.
Dynamics 365 Functional Consultant Oct ‘14 – Sept ‘18
IBM, UK
Experience across every project delivery phase in large high-profile multiyear transformation programme of end to end bespoke POS & D365 Sales/Marketing solution. Dynamics 365 subject matter expert for critical government solution asset acquisition from a third party provider.
Certifications & Awards
I absolutely love learning. The pressure of exams really motivates me to get my head down and the satisfaction of passing at the end is just the best.
Microsoft Most Valuable Professional (MVP) in Business Applications 2020 - Present (what’s an MVP?)
Power Platform:
Solution Architect
Fundamentals
Dynamics 365:
Solution Architect
Sales
Customer Experience Analyst
Marketing
Customer Service
Customer Engagement Core
Azure Fundamentals
Publications
My life before Dynamics included a successful stint in Human Computer Interaction research focusing on participatory and human centred design. It has proven invaluable in my consulting roles and I’m excited to see these design concepts in the consulting industry too.
A Real-Time IVR Platform for Community Radio - Human Factors in Computing Systems 2016
CueS: Cueing for Upper Limb Rehabilitation in Stroke - British HCI 2015
I’m a real person too…
I know you are probably sick of me waffling about how great I think I am but don’t forget - I’m a real person too!
Top 5 obsessions: my dog, swimming, running, early mornings and good coffee.
